Typeface Tuesdays: Dear Jessica

The Society of Design went to great lengths to invite the lovely Jessica Hische to speak at their facility this spring. It consists of 27 registered Pennsylvania license plates assembled together to reveal a message and publicly released on InvitingHische.com. I’m not sure what the significance of license plates other than their permanence. The society wanted to show Jessica they were seriously committed…and like driving? Interestingly because of the medium chosen, the gestalt of this piece has a very different meaning than the individual parts. Without every single license plate gathered together this piece of artwork would not have a clear message and complete feel.

Society of Design - Dear Jessica

You, too, can see Jessica speak at the Society of Design. Check out more information here.

 

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