Typeface Tuesdays: Barbara Kruger

A week ago I stumbled upon the work of Barbara Kruger, the American conceptual artist, at the National Portrait Gallery as I was strolling through after work…

I immediately liked it. You see, I’ve always had a thing for artwork that is made up by multiple pieces, which tells a different story depending on the arrangement or if you deduct/add pieces. Beyond that I love how its dynamic and vibrant, and the way she incorporates type with the images is simply brilliant. It’s a little hard to see but the message here (with text on each picture) is “We will no longer be seen and no heard.” When Kruger refers to “we” she means women and anyone else who struggles to have power in society during the 1940s/50s. She is not to afraid to say what’s on her mind and raise a taboo topic, which I appreciate.

I did a little more research and was blown away by the career Kruger built focused around the use of type and beyond that her poignant and meaningful messaging. This lady had a powerful way with words.

For instance, check out this Helvetica wrap job she did on the Lever Building on New York City’s Park Ave. Go to this article to see more extraordinary images of this building’s text-y interior. (Yes, that way intended).

I like a lot of her work, including some of the following pieces…

Hilarious…this one has the tone of someecards.com…clearly ahead of her time

 

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